9 - 11 June 2017

COMMUNITY-DRIVEN MODEL

 

dusi2c uses the same community-driven model that sani2c uses to uplift communities along the route. dusi2c works closely with the Dusi Canoe Marathon committee and the local community leaders in the valley to assure full support for the event from all parties. Maritzburg College has been the chosen service provider since inception of dusi2c and will continue to be the biggest beneficiary.

Putting the rider first is an integral part of dusi2c’s success. From the outset, however, our aim has been to give back to the rural communities along the route. The dusi2c employs local labour to help build trails down the route. We have partnered together with Durban Green Corridor who employ local people from the valley to hand build the entire route to the sea. The layout and design of this route is key to the success of the event. The dusi2c appreciates how important this is not only in creating employment for the rural communities in the valley but more importantly for gaining their support and trust. Route is King for attracting the riders needed for the sustainability of the event. This investment in the route is what keeps riders coming back and what creates work and subsequently support from the rural people from the area.

The dusi2c, like the sani2c is not a charity event, there are no volunteers – every organisation that works on the event is paid for its services. Community organizations provide the services needed to run the event. Individuals who work on the event work for their organizations and create the potential to raise some serious money from outside their community.

Organisers assist communities by lining up sponsors of services and products where appropriate, but the negotiations and logistics are managed by the community organisations themselves as part of the empowerment programme. In addition to services required in the race villages we also pay for registration preparations, logistical manpower, accommodation, water points etc. It is a fool proof way for the organisations to raise funds while adding value to the event.

A few stats surrounding the event:

Number of community workers employed 400
Number of man-days of temp/casual workers 1500
Number of permanent workers 1
Number of communities benefited 7
Charities/schools/environmental groups 9 organisations
Tourism spend in the region as result of race R7 million (Tourism SA)